The Relevancy Group Expands with the Hire of Tenured Marketing Expert Chris Marriott

Chris Marriott

Spring Lake, NJ – February 19, 2013

Today, The Relevancy Group a trailblazer in market research and marketing consulting announces the addition of tenured marketing expert Chis Marriott to serve as Vice President of Services and Principal Consultant.

David Daniels, CEO & Co-Founder of The Relevancy Group said “We are thrilled to have Chris join the team, he is an experienced digital marketer with a focus on creating data-driven experiences for customers of the leading brands that dot the online landscape.”  Daniels added “Chris’s understanding of both the agency and marketer communities is a valuable asset to our clients and organization.  He is an expert leader in wrangling and implementing efforts to integrate email with other digital channels.”

A popular iMedia columnist , Chris most recently served as Vice President of Agency Services for StrongMail and previously as a tenured senior executive at Acxiom, where he built and led their digital and email services for nearly a decade.   In addition to his new role with The Relevancy Group, Chris serves on the Board of Directors for eDataSource, a marketing services company that provides intelligence and analytics to the email marketing community.  Chris currently sits on the Advisory Board for the All About Email conferences and remains a consultant to a variety of fledgling organizations, including AuthorBee, a patent-pending social writing platform.

Chris Marriott stated “David’s unparalleled knowledge of the technology landscape in the addressable media world is an extraordinary skill. This asset is of great value to both marketers that deliver these technologies and the marketers that consume these solutions.  David and I have collaborated in the past and I am delighted to have the opportunity to join The Relevancy Group on a full-time basis.  Our combined experiences will continue to shape The Relevancy Group and I am thrilled to manage the industry-leading advisory services and solutions for our clients.”

About The Relevancy Group, LLC:

Providing market research and consulting services, The Relevancy Group measures consumer and marketer behaviors to discover new trends and prove the return on marketing investments.   A trusted advisor to leading technology organizations and familiar brands, The Relevancy Group remains dedicated to educating the market on the imperative tactics needed to foster trust with consumers to improve an organization’s relevance within the broader on and offline connected economy.

For more information contact:

The Relevancy Group, LLC

(877) 972-6886

www.relevancygroup.com

Follow David Daniels on Twitter @emaildaniels

Follow Chris Marriott on Twitter @CSMarriott

Follow @RelevancyGroup on Twitter

PR Contact:

Ashlee Burke – media@therelevancygroup.com

The Relevancy Group, LLC

(877) 972-6886

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