Email Marketing An Hour A Day on The Kindle
Translated into a handful of languages, this book that I co-wrote with Jeanniey Mullen is available on the Kindle at a seriously low price. Dig it here … Email Marketing: An Hour a Day
And if you have the book, or not – do not forget the extra resources over here at EmailMarketingAnHourADay.com
Email Marketing An Hour A Day – English American Cover
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David Daniels Interviewed by Bill McCloskey
Longtime friend and industry influencer, Bill McCloskey, creator of Only Influencers interviewed me back in March at “All About Email Live” a new show that I was fortunate enough to do the lunch time keynote at. Here we discuss my presentation, the email marketing trends and tactics that I have embraced as well as the story that picks up from JupiterResearch and Forrester Research that gave birth to The Relevancy Group.
Listen to the podcast interview of that discussion … Enjoy! D.
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New Free White Paper on Accelerating Subscriber Acquisition
Enjoy this new Relevancy Group white paper “Accelerating Subscriber Acquisition - Co-Registration Tactics for Profitable List Growth.” Download the paper for free with registration.
Sponsored by Permission Data, this data-driven white paper provides the necessary strategies to evaluate co-registration as an acquisition tactic as well as the imperative tactics to evaluate and select potential Co-registration Network Partners (CNPs).
The paper underscores how marketers must invest in efficient and effective acquisition techniques to accomplish profitable subscriber list growth. Co-registration Network Partners (CNPs) provide an effective remedy to marketers’ acquisition challenges, including subscriber churn. When implemented correctly, Co-registration Network Partners can deliver high quality subscribers that reduce the cost of acquisition and ultimately the cost per sale.
Upcoming Speaking Appearances
Join me at these upcoming events.
The Email Evolution Conference 2012 February 22-24, 2012 Hollywood Florida. This is a wonderful event run by the email experience council. I keynoted the very first Email Evolution Conference back in 2007. This time I will be speaking on two panels on Friday 2/24. The first panel is on “New Strategies For Growing Your Email List” and features my peers from Tommy Hilfiger, Live Nation, Pontiflex and Silverpop. My second presentation is on “The Metrics of Multi-Channel Messaging: How to Motivate & Measure Success” where I will be joined by Dave Lewis CMO from Message Systems.
All About Email Live! March 21, 2012 New York, NY. This event is produced by eMarketingandCommerce and promises to be jam packed with case studies, tactics and best practice strategies. I will be doing the Luncheon Keynote and my topic will be, “The Future of Email Marketing: 5 Trends to Anticipate.” If you are in the NY Metro area, please join us it is shaping up to be a great event.
There will be more speaking engagements to come … stay tuned!
